what is rei co-op,What is REI Co-op?
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What is REI Co-op?

REI Co-op, short for Recreational Equipment Incorporated, is a unique cooperative organization that has been serving outdoor enthusiasts for over 75 years. As a member-owned cooperative, REI offers a wide range of outdoor gear, clothing, and accessories, making it a go-to destination for anyone looking to explore the great outdoors.

History and Background

what is rei co-op,What is REI Co-op?

Established in 1938 in Seattle, Washington, REI was founded by a group of outdoor enthusiasts who wanted to provide quality gear at a fair price. The cooperative model was chosen to ensure that profits would be returned to members in the form of dividends, rather than to outside investors.

Over the years, REI has grown significantly, expanding its product offerings and membership base. Today, it operates over 150 stores across the United States, as well as an online store that ships to customers worldwide.

Membership and Ownership

One of the most distinctive aspects of REI Co-op is its membership structure. To become a member, individuals must pay a one-time $20 fee, which entitles them to a share of the cooperative. Members receive a share of the cooperative’s profits each year, typically in the form of a dividend.

As of 2021, REI has over 7 million members, making it one of the largest cooperatives in the United States. The cooperative’s board of directors is elected by members, ensuring that the organization remains member-owned and member-focused.

Product Offerings

REI offers a vast array of outdoor gear, clothing, and accessories for a wide range of activities, including hiking, camping, climbing, cycling, and skiing. Here’s a breakdown of some of the key product categories:

Product Category Description
Outdoor Gear Includes tents, sleeping bags, backpacks, and other equipment for camping, hiking, and backpacking.
Clothing Features a wide range of outdoor apparel, including jackets, pants, shirts, and base layers designed for various weather conditions and activities.
Footwear Offers a selection of boots, shoes, and sandals suitable for hiking, running, and other outdoor activities.
Accessories Includes items such as backpacks, water bottles, headlamps, and other gear to enhance the outdoor experience.

Community and Education

REI is committed to fostering a strong outdoor community and promoting outdoor education. The cooperative offers a variety of programs and resources to help members and non-members alike get involved in the outdoors.

Some of the initiatives include:

  • REI Adventures: Offers guided outdoor trips and experiences for all skill levels.
  • REI Learning Center: Provides workshops, classes, and events on topics such as outdoor skills, safety, and conservation.
  • REI Foundation: Supports outdoor education and conservation efforts through grants and partnerships.

Corporate Responsibility

REI is also dedicated to environmental stewardship and social responsibility. The cooperative has implemented various initiatives to reduce its environmental impact, including:

  • Energy Efficiency: REI stores and headquarters are designed to be energy-efficient, with solar panels and other sustainable features.
  • Recycling and Waste Reduction: REI has implemented recycling programs and waste reduction initiatives in its stores and distribution centers.
  • Supporting Conservation: REI donates a portion of its profits to conservation efforts and partners with organizations that work to protect the outdoors.

Conclusion

REI Co-op is more than just an outdoor gear retailer; it’s a community of like-minded individuals who share a passion for the outdoors. With its member-owned structure, extensive product offerings, commitment to education, and dedication to environmental stewardship, REI continues to be a leader in the outdoor industry.